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The increase of mobile devices, embedded devices, virtualization software, social media and the consumerization of IT are the top five security threats for healthcare organizations today, says one expert.
The Internet has not only transformed how consumers gain access to health information, it is also significantly changing how they seek comfort during a health crisis, according to new research from Minneapolis marketing firm, Russell Herder.
Social media can be used to increase enrollment and reduce clinical trial delays, according to a new survey.
"Hospitals are missing their opportunity" to boost patient engagement online, says one expert, who notes that a successful Web project requires a hybrid of marketing expertise and technology.Richard Brown is a Healthcare Solutions consultant for Nashua, N.H.-based Ektron, a Web solutions provider. He shared with Healthcare IT News five ways healthcare organizations can boost online engagement.