digital front door
HIMSS23
Tom Kiesau, chief innovation officer and digital leader at the Chartis Group, describes the different digital "doors" healthcare organizations can use to proactively drive care demand and create an improved patient experience.
During a discussion hosted by Frost & Sullivan, panelists examined how healthcare organizations should use digital tools to ensure care is easy to access.
The company had to restructure and delist from stock exchanges in Australia and New Zealand in 2019 after losing contracts in the US.
Erin Jospe, MD, chief medical officer at Kyruus, and AVIA VP Sonia Singh say the front door needs to be easy to open and extend beyond the system's website to search engines and guided interactions like text and chat.