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WestCX, part of the West Technology Group, launched its agentic AI offering aimed at optimizing pharmacy-patient interactions.
It allows pharmacies to automate patient communications, boost medication adherence and lower operational stress.
Through WestCX's Mosaicx and TeleVox brands, it also combines conversational AI with agentic capabilities to deliver customized patient interactions across channels via the company's secure platform.
It also reduces the burden of answering repetitive inbound calls via conversational AI, allowing staff to spend time on patient care.
According to the company, early adopters have seen up to 80% automation of standard inquiries including refills, freeing up resources for other tasks as well as higher medication adherence and completed vaccine series.
"Pharmacies sit at the front line of patient care, yet their teams are often stretched thin managing administrative and repetitive tasks," Sam Meckey, president of WestCX, said in a statement.
"With this solution, those fragmented interactions become seamless and directly support critical operational metrics like improved medication adherence and reduced return-to-stock events. Patients get the right message and care at the right time, and pharmacies see stronger loyalty, higher foot traffic, and proven revenue growth."
THE LARGER TREND
In September, WestCX launched Rich Communication Services and Dynamic QR capabilities.
Available through its TeleVox and Mosaicx brands, the company said that the new offerings help healthcare providers, payors and life sciences organizations improve patient engagement, reduce costs, capture more revenue and meet the strictest compliance standards.
RCS and Dynamic QR are aimed at addressing the dual pressures of clinical excellence and financial performance.
In May, West Technology Group completed the sale of its Notified business to Equiniti (EQ)1, a shareholder services and advisory firm for $534.5 million.
Other companies in the pharmacy space include Hyphen, which this week announced that it is partnering with RedSail Technologies' BestRx to provide its Pharmacy Assistant tool to more than 6,000 community pharmacies in New York and New Jersey.
Pharmacy Assistant gives pharmacists information on patient medications including the need for refills, education or vaccinations. Hyphen says each action is logged to allow insurers to connect pharmacy engagement with financial incentives.
The partnership with BestRx gives Hyphen the opportunity to link more than 6,000 New York and New Jersey-based pharmacies to Pharmacy Assistant.